i just saw this at the LA Auto Show. i liked it. it appears really tall and bulky for the segment of the auto world that i think this car is targeted for. im sure it will be introduced as a crossover of some sort, but i still liked it. it provides a style that ford lacks at this moment. and cars like this, and the new ford idea of sustainable, small, and affordable, may be the saver of Ford at least, if the other american companies don’t follow suit. the only thing besides this car that ford is missing, is the new and upcoming less expensive, smaller box-ish suv. honda- element, Kia- is getting the soul, scion- xb, nissan is bringing the cube, and i believe there was one im missing, but sooner or later, ford will need to try that new small box suv segment as well. this car needs to be introduced as soon as possible, and with as much of the show car qualities as possible. i am an aspiring auto designer, and i liked this car. maybe needs to be ford-ified on the front end. (use the ford front grill or something0.

Bring this in the 2010 model year and it will be right on time. Could Ford finally come out with an innovative design before the other manufacturers?

Ford, I just saw the Verve concept up close at the LA auto show. I have seen plenty of pictures on the net, and I love it, but it looks even better in person.

My reaction? I looked at my girlfriend, and the first words out of my mouth were, and I quote: “Ford better build this f—ing car!!!!!”

The verve is better looking than ANYTHING Ford has on the road today in America. This car is so far superior aesthetically that it makes you wonder what the US designers and marketing geniuses were smoking when they approved the current Ford line-up.

I am not particularly into cars this small, but honestly I would buy this thing. It is classy and sporty at the same time. And if you don’t fark up the interior it could be a tremendous hit. A TREMENDOUS hit!

Ford, if you don’t build this car, as is (at least on the exterior) then I will have no choice but to see my stake in your company and to continue supporting foreign car makers. There is absolutely no excuse for not building cars this attractive in the US.

BUILD THIS CAR!!!!!

I have been a Ford product person for sometime now and presently in the market for a new car next year. Unfortunately, for the money and value, I am strongly leaning to Honda. Ford…..Please don’t wait another 1-2 years to bring out the Verve…..I will not wait forever. Give the people what they want….more standard options without having to pay extra dollars….it can be done.

more standard options for a lower price? Compare the 2009 Focus to ANY vehicle out there. Best Quality, options, and not to mention MPG for the price!

Finally! Could this be the small upscale car absent in today’s market? Who say’s that a small US car must be an entry-level vehicle anyway? Show me one with good gas-mileage, appointed with the amenities of an upscale car and I’ll stand in line to buy it. Ford, are you listening?

Dear Ford: Please give us the 3 door hatchback Sport model that the European press has been so enraptured with. With a 5 speed manual transmission and tall 5th gear for highway driving. No sunroof please. I’m saving my money now, give me something worth spending it on.

This is an awesome looking automobile. I can only hope Ford will produce it here in the States and produce it soon. I hope that it will perform as well as the Fiesta and Focus.

When our Escort wagon died after 270,000 miles, my wife and I went to our local Ford dealer to purchase a Focus Wagon only to find that they were discontinued.

We bought the Taurus wagon, but still miss the mileage of the Escort.

Bring back a sub compact wagon, with the Euro diesel!

when will be available in the US to purchase?

I desperately want to support the Ford Company with my next vehicle purchase. The last car I bought was a Highlander Hybrid for 31K with 25K miles on it instead of a new Escape Hybrid for 25K because I was afraid that after I rolled off the lot I would loose a bulk of my monetary investment and the repair records for the cars were not even comprable. I want to support the Ford company with my next new car purchase but I need a good reason to purchase it NOW not three years from now when the Japaneese companies have already come out with the concept years prior. If you put out an electric vehicle like the Fuse NOW, the country and people like myself would be grateful. I just don’t understand why the world’s first car company can’t break all the rules, make an electric car a priority and put it into production before the Tesla company takes the whole market. I don’t understand why Ford’s hybrids don’t out perform and cost less than the Japaneese versions with a bumper to bumper warantee that makes buying foriegn an obvious mistake. TEAR UP THE RULE BOOK, write a new one, get these products out and make America proud to by American again.

Wow, at last, an American car that excites me. Is it too good to be true? Will it be made in the US? in Michigan?

Ford,
Some keys to success:
1) Update your models within 4 years; don’t stretch it out as long as you do (ie Ford Ranger has the same styling since 1993; the Focus went 7 years (2000 - 2007; don’t even get me started with the Taurus) without serious updates.
2) Fuel economy…don’t brag about 30 MPG; 30 MPG is not good enough. When you put hybrids in the Fusions, Focus’, Verves, etc., then brag.
3) Bring new cars to market sooner. How can you increase market share when your competitors already have the concepts you speak of on the road now?
4) Have a line up which will appeal to younger drivers (affordable and stylish). You have too many cars outside the reach of people of limited means. Give these people a reason to join the Ford family, especially at a young age, and get them to want to stay within the family regardless of age or status.
5) Lose the conservative styling. Get the designers who created the Edge and Verve to lead and approve the design for other cars. Retire the designers of the Taurus and Lincolns.
6) Make more of your options standard equipment. People like a lot of standard equipment but do not want to be gouged.
7) Improve quality. I do think it has improved. Use quality parts from suppliers. When you see a specific part failing repeatedly from a supplier which increase customer repair bills; hold these suppliers accountable; make them pay or find a better supplier.
Lincoln should be the flagship and should have a look of their own instead of a rebadged Ford. Not sure what the marketing strategy is for this line up. I am sure the Fords are built on the same line as the Lincolns, but feel Ford should adjust their marketing by saying Fords are built on the Lincoln assembly line instead of saying Lincolns are built on the Ford assembly line.

I wish you would bring out the Verve now to the USA.

I am open to comments.

It is possible to go to europe and puchase the new ford verve diesel and then ship it home to the usa..?

I do not think it is fair not to have a 65 mpg diesel powered car available to consumers and then public transpertation and Commercial tractor trailers all run on diesel .. I would go to europe and purchase if available to do so .. nice car..

thanks

Ford needs to be introduing small attractive fuel efficient cars now!! When si the Verve arriving!?

Great styling for a change, but need to match honda/toyota durability to make a permenant mark and stop losing market share. Good luck Ford.

Well and for Mexico i hope it will be at 2010 but i imagine it going to came in 2009 ’cause we get the units 1 year before the real model. so we have now models 2009 until we are in 2008. so it will middle half or second half of 2009??? can some one help me??

Huh?

Please don’t scrap this one like you did the Fiesta!!!

In 1982 I rented a Ford Escort in Portugal.
I loved it. Great handling, great brakes and frugal. Returned to the US and went to my local Ford dealer to buy one. It was a totally different car.
The US version was a cruel joke compared to the Euro model. I sure hope this new car will be the Euro spec model.
Twenty six years later they might make a sale with me. WOW, twenty six years. How many other sales has Ford lost in 26 years?

Bring out the Verve 3-door sooner rather than later.
Why wait ’til Toyota takes even more of your north
American market share?

patiently waiting to replace my 01′ zx3 with the verve

I like it very much!

forget the escort, i never liked them anyway and bring back the mercury cougar. It can run laps around it, and anyone that owns one knows that it is a good car.

Honestly, 2010, Ford will be dead by then. Bring out the good stuff or close up shop.

“Always Late” should be Ford’s theme. All the cars people in the U. S. are screaming for are somewhere in Europe. Why should it take until 2010 to get some of these products here. I also think it was a big mistake to discontinue the Focus 3 door, 5 door, and wagon models. I was able to find a nice 2003 wagon and bought it. Would have bought a new one if they had been available.

Since Ford had dropped making the Focus ZX-3, The Verve will probably replace my 2000 Focus ZX-3. My Focus gets 23 mpg in the city. I would hope the Verve gets 30mpg in the city. It looks like it is going to be a well deisgned, stylish car. I read tody that Ford is trying to boost production of the Focus to meet increased demand. I bet now that they wish they kept the wagon and hatchback around to meet $4 gas prices.

it just ocurred to me this is the greatest opportunity for ford and their employees,to invest in themselves,and flouishish,.FORD SHOULD IMMEDILETLY PUSH FOR 15-20 PERCENT OF EMPLOYEES PAY TO BE PUT INTO FORD STOCK,THE UNION IS ALWAYS COMPLAINING ABOUT WAGES,HAVE THE EMPLOYEES BUY TONS OF FORD STOCK AT THE LOW 4.00 STOCK PRICE,.THIS IS WAR ,AND FORD EMPLOYEES SHOULD BACK THEIR COMPANY 1000 PERCENT.ALSO FORD SHOULD RELAX DRESS CODES FOR 18 MONTHS ALLOWING CASUAL DRESS AT WORJK,THE REASON IS SAVE THE EMPLOYEES MONEY IN DRY CLEANING AND CLOTHES AND LET THEM INVEST EVEN MORE IN FORD,THEN TIME TO WORK THEIR REARS OFF,1OOO PERCENT EFFORT FROM EVERYBODY.THE REASON THEY SHOULD BUY THE STOCK IS SO IDLE,NON SWEAT INVESTORS SHOULDNT REAP THE REWARDS OF FORD HARD WORK,FORD EMPLOYEES SHOLD,START THIS PROGRAM NOW AND IN 18-36 MONTHS WHEN YOU RELEASE THE NEW CARS WITH MORDERN PLATFROMS, FORD EPLYEES WILL OWN A GOOD CHUNK OF THE COMPANY,INVEST IN YOURSELFS AND ROCK…..THE EMPLYEES SHOULD NOT SPEND ANY FOOLISH MONEY THE NEXT 18 MONTHS THROW IT INTO FORD STOCK,INVEST IN YOURSELVES,FORD IS EXCEPTIONAL AT SPOOK,THUS WITH NEW PALTFORMS YOUR GOING DO VERY WELL AND YOULL OWN THE COMPANY.

verve very nice. but how much money.
we want to inport this car to viet nam.

I’ve been a ‘Ford Mann’ for over 40 years.
I’ve repaired them.
I’ve sold them.
My company runs 4 cars:-
A Ka
A Mondeo Zetec S TDCi
A Honda Civic (Fiesta replacement)
and a BMW (Mondeo replacement)
Why the change?
In a nutshell, poor dealer service!
(waiting for a return phone call (3 days) because they are too busy)
Mondeo Alloy rims coroding away.
Mondeo injector fault ( off the road for 3 months)
For 1 month I was haveing to use my wifes car.
For 2 months A Fiesta basic loan car.
I might add that even small company directors do not like useing Fiestas when they have paid for a top of the range Mondeo.
I don’t want or expect you to post this. I don’t even expect a reply, but I would’nt want to loose even one customer .
L.M.Leese

I was recently in England, and I must say the European Ford Focus is a Very Cool car. Ford needs to bring the cool / fun European compact cars ( including this Verve ) to the US, they will do well. The Focus we have here is just OK.

This would seem to be an excellent opportunity to introduce a slick futuristic car, with an electric or flex-fuel motor. I would buy it in a minute!!

Ford Indonesia announced it will use 1.5L engine.
It will have good MPG then But why 2010..!!!!!!

The Verve looks very impressive, both inside and out. I only hope they offer a high performance version similar to the Mazda Speed3.

This looks like a neat little car. You should produce this and sell it in the U.S. NOW. What are you waiting for?It’s about time FORD produced a car that’s not plain and downright BORING. Regarding the MPG, I must agree with Ralph, you can do much better if you want to.
‘If you build it, they will buy’…

When are you guys and the rest of the auto world going to get serious? The new VERVE looks great, but 30 mpg HWY come on. My 65 Ford Falcon three on the tree did that well over 40 years ago. Let’s get serious and produce some vehicles that get upwards of 50 mpg.

Amen! I recently found an old magazine with an ad for
a ‘77 Toyota Corolla that advertised 44 MPG. I know that
the method for computing that number has changed but I
owned that car and it did get that kind of mileage. It kills
me when I see tv ads for any of the current crop of cars,
even HYBRIDS that are in the 30-35 MPG range! 30 years
and we’re losing ground?

AMEN!! to that——–when are the automakers going to realize that the US is hurting NOW and they have got to do something about this gas-crisis??? This is a nice car but would really be awesome if elec or hydro.

I would buy this car now!! Why are they testing it in Europe first? Can’t they freakin release it in America?

FoMoCo definitely needs to bring this car to NA, but seriously someone needs to consider renaming the vehicle. “Verve?”
How about something that off-sets the feminine suggested maroonish red? Something to bring it back into the realm of androgynous, since obviously the target market appears to be women.
Something that would take college student’s eyes away from the Honda Fit or Toyota Matrix. The Matrix is ugly as sin, but even referring to it instantly conjures up the image of Neo killing Agent Smith.

That’s why I suggest a slight change to: “Vendetta.”

Bring this car to the US market now…

If Ford had been focusing on this kind of car, or even just marketing the same cars they sell in Europe, they wouldn’t be getting their butts kicked by Toyota. We saw many really cool Fords on a recent trip to Europe and we all questioned why it is taking so long to get them at home. Also, many of the cars were manual transmission, which was also a treat, especially with the small motors. Come on Ford, get with it, or you will be left in the dust.

Why don’t you sell your high milage cars in the US? Cars that are sold by you at other parts of the world. Don’t be suprised that the foreign manufacturers (yaris, fit, prious, etc.) are beating you. Selling stupid cars to stupid people is over.

The Verve needs to happen now, not in 2010. Why is American industry so incredibly slow to respond the those needs and desires of the Americal public. With the American car industry its typically too little too late. In WWll the Germans went from concept on paper plane to a production jet in SIX WEEKS. If those freaks could do it why can’t sane, supposedly technically superior car companies respond in time periods that at least SOMEWHAT correspond? The Verve is NOT “too little” but to take YEARS to go from concept to showroom just amazes me to no end. It’s inexcusable. The auto industry needs to get a lot more serious about uni-platforms that can readily accomodate new engines, transmissions, skins and electronics. In doing so truly QUICK changes can be made and models more suited to the changing needs and desires of the public can be met and accomodated. Look, I practice medicine for a living, I am not an engineer or an industialist however common sense tells me that there is a log jam somewhere in this industry, whether it be stodgy stingy accountants, overly proud intransigent designers, overly cautious executives or whatever BUT whatever it is it needs to be cleaned out and a more streamlined more efficient paradigm of concept to production needs to be put in place. Lee Iococca needs to come in with his machete and do some serious trimming. The orient is not afraid to do what I am commenting on. Take a look at the Accura TL. Talk about a hot car. Just try to buy a used one — gone in 60 seconds!. So then, what do the other Jap companies do in a fortnight? they come out with copy cats and they sell like hotcakes. What do American car companies do? the REFUSE to copy the Japs (foolish pride) and instead come out with behemoth bloated horribly designed (albeit with some FEW notable excetions; a few Fords, Caddies and Saturns) cars. Snap out of it Detroit, SELL CARS not American designs. American designs, for the most part, are out of touch, sloppy archaic and in numerous instances stupic looking (and looks matter). While Caddy has some hot lookers Lexus, Infinity and Accura are all POURING hot looking sophisticated beautiful cars into our markets at a rate that is frightening. Listen up Detroit, we Americans WANT TO BUY YOUR CARs BUT give us cars that LOOK HOT, and drive well and trouble free. Swallow your pride, reinvest in NEW designs consistant with what both Europe AND the Orient are putting out. American design, with some exception, STINKS!

Hype, Hype, Hype. When the heck are we going to see 100mpg? we were getting 42mpg in our 87 Cougar with a 3.8L engine and plenty of room, size, and power. Now we have to drive dwarfed cars that look like a circus act and cramp big time just to get 30mpg. If anyone really cared, we would get the 100mpg. And how about solar powered/solar charged gas-free clean green cars for at least the run to work and local. Wake up car builders, us customers are going to be building our own cars soon. 20-45k for a hybrid, NOT!

Oh, this is a sweet ride! It’s definitely going to be my next car when I’m ready to give up the Taurus.

I really like the looks of the new ford verve concept car can you give me an idea of the cost is when it comes out

Finally Ford woke-up and smelt the Fuel economy!!!

At first we were going to get a Honda Civic, but once we saw the Verve we figured we could make our 96′ Ford Explorer with it’s “german” engine last until late 2009. Then get a Verve to go along with our 2003 Taurus

This is the type of car Ford needs in the North American market. Very economical I presume? If it gets about 35-40mpg, I think it would sell.

I’m shure it doesn’t get 35-40mpg………………………… it will get 50!!!

My wife and I have driven Ford trucks for years, but she has always driven G.M product cars. I showed her pictures of the new Verve and for a change was excited about a ford product, and wanted to get one now, not!! Ford is missing the boat again. It looks like Malibu here come.

The hybrid malibu gained a 2mpg differance vs.the nonhybrid.

Come on! …..Is there some relevance to the large lower grill to the frown on the faces of Ford executives??? Hmmmm….one wonders. Change it!

The Verve looks nice. I dont think I can wait till 2010, hopefully it comes to North America during the last months of 2008 or the first 3 months of 2009. The color red looks awesome, I wonder how it would look in orange. I think this may be worth my money.

Come on, move it people! Gas at $4.00 a gallon small wonder your profits are carving new rings in to h*ll. At this point anything I can say will be redundant but for starters I will admit that I love my 06 zx3, great handeling and not bad milage, but I would like to see better. When I saw your 2008 line up I was shaking my head in dissapointment, sure the 08 focus sedan is a nice car, but it is years behind its compeditors. Vehicals of simalar size and maker come in different useful variations and offer better milage, for starters Yaris hatch and sedan, corolla (matrix), civic (several models available), fit, smart fortwo, Mini (clubman), and even the Aveo. I acknoledge that ford is doing a much better job addressing the issues than in the past but progress needs to be accelerated.

in he market for a small car for next year. seeing the new Fiesta, i will wait foe it to come to market.

Would suggest a hatchback version be made available as well. Won’t consider a standard 4 or 2 door any more. The 5 door is so much more practical for a large segment of the small car market. And get these quality small cars to the American market faster. Ford’s survival depends on it!

Love the look of the Verve. It is young and refreshing and definately an eye catcher. However, you desperately need something on the market that will at the very least get 40 miles to a gallon. Please Ford; I am and always want to be a Ford owner. I think Ford would get the gold medal…. if you can produce the look; along with quality and fuel efficiency. I think it is also time for Ford to express their pride in the quality of what they are building and extend their car warranties. This will tell consumers how much you believe in your product. Don’t let other car manufacturers knock you out of the Ballgame; stay competitive in the arena. Carry on your focus of what Ford’s original roots brought to consumers…..Why the very first Ford was ever made.

Eco-boost ? where is it? what car can you get it in?

My ZX5 lease is up at the end of June. No hatchback in sight and forget trying to up-sell me on an Escape or Edge. I want a hatchback. Makes the Caliber look more appealing every day. For shame. The ZX5 was a great car but the miles are getting too high to keep it. I don’t understand you guys and this hatchback thing over in North America.

I watched the Town Hall last week and can only shake my head. Gas prices didn’t just go nuts. You guys went all-out truck in the Nasser days. Greedy greedy greedy.

Well, off to a Dodge dealership I guess. I can’t believe it, I can buy A-plan and still don’t have anything to buy from Ford. I’m shocked but know I am not alone. Give us the cars we want. Simple… someone needs to answer for it.

Ok Ford, you’ve given up on the balance of 2008 because you don’t have product to sell in the US at $4.00 a gallon…

Oh wait!!! what